Recently I, as a (part-time) whiskey blogger, have been urged to take up the banner and “give Maker’s Mark shit” for lowering the proof of their bourbon. I’m not going to do that. The decision to lower the proof of Maker’s is unfortunate and disappointing, but the level of internet outrage regarding the proof change is completely out of proportion, surpassing even the Ebay/Pappy hysteria of 2012. I have no desire to contribute to this silliness any more than I already have.
Instead, I’m going to call attention to something much more worthy of getting upset about: The death of A. Smith Bowman Master Distiller Truman Cox.
I didn’t know Truman very well. We were Facebook friends and I only recall meeting him once in person. He was the kind of guy who would greet you with a hearty handshake and a smile. As a friend of mine said, he was above all a genuine guy. He loved his family and he seemed to enjoy life immensely.
He was also a whiskey man through and through. His prior position was at Buffalo Trace as chief chemist. He became Master Distiller at Bowman at a crucial time, as Bowman had recently moved to a new location, had a relatively new owner, Sazerac (also owner of Buffalo Trace), and was in the midst of a profound transformation. 10 years ago, Bowman was little more than a curiosity. It was the only large-ish bourbon distillery still operating in the state of Virginia and had only one (fairly) widely distributed brand, Virginia Gentleman. It came in 80 and 90 proof expressions.
When Truman moved to Virginia, the transformation of Bowman was well underway. The 90 proof VG had been replaced by Bowman Brothers Small Batch Bourbon at 90 proof and a 100 proof single barrel bourbon, John J. Bowman, was also introduced (review coming soon). Also made are Abraham Bowman Rye (I review the TPS barrel-stength version here) and Sunset Hills Gin. Under the brief period of Truman’s leadership the transformation of Bowman was completed, and Bowman began putting out some of the most highly regarded and sought after private bottlings of bourbons and ryes among enthusiasts. They were able to have the best of both worlds. They operated like a micro-distillery in many ways, but they were also able to draw upon the resources of a large spirits company like Sazerac and a large distillery like Buffalo Trace.
Truman was one of the brightest rising stars in the world of American whiskey and his sudden death is a great loss for the industry and bourbon drinkers alike. Here are some links:
The Spirits Business Article on Truman’s death.
Lew Bryson on Truman’s passing.
Chuck Cowdery on Truman’s death
Truman tasting Pappy Van Winkle 20 y/o
Truman’s autobiographical bit on the Bowman website
Members of StraightBourbon.com congratulate Truman on becoming Master Distiller
Here’s hoping he gets that bottle named after him at last.